Post by account_disabled on Dec 6, 2023 3:08:55 GMT -6
Today we're featuring a translated article from Adweek on the topic of Millennails' unique ideas about their pets. How will it affect the business? Please feel free to follow along. Let's get to know Millennials first. Millennials are a group of people aged 18-34 years or born between 1980 and 1996, also known as Generation Y. This group of people in Thailand represents 30% of the total. Total population or approximately 20.6 million people They are a group of people who have grown along with the evolution of the online world, the digital world, and new technology all the time. They are normal people who are in love. I want to have a partner. Want to get married and have a family Just that…. As of now, they are looking at starting a family and getting married. It's a later matter in life. Or simply say They place less importance on building a family. Compared to people in previous eras They started not caring much about starting a family. But there is an important matter that they are more interested in: " Having your first pet.
For people ages 20-36, petting these furry creatures is more than just their adorable Phone Number List companions. But it was like their first child. Not long ago, a business agency named " Gale " is an agency company that is Marketing and business consultants have done research and found that 44% of Millennials own pets. Use their animal husbandry skills in training to prepare for raising their real children in the future. 21% of the total raised for the reasons mentioned above. The remaining 23% viewed these reasons as only minor reasons for deciding to raise animals. and The Washington Post , which is the largest American newspaper company in the world. It was reported last year that three-quarters of all Americans in their 30s own a dog, and more than half own a cat. Marketers recognize Millennials' changing views on pets And they let us know. What they are looking for and want to get from the brand There are 3 main points: Brands must adapt to consumer behavior, selecting and offering things that meet their needs.
Must provide comfort and must be of quality. Pet brands must offer something that meets their needs. Mollie McGil, 26, and Patrick Sullivan, 29, are proud parents to Cooper (their dog). to holding a party to celebrate success On the occasion that Cooper is able to follow certain commands. “Every decision we make, Cooper is a part of,” they wrote in an email to Adweek. “We consider its heart. always before our hearts And we never look at it as just a dog. Or look at raising Cooper as just a temporary event in life.” “We had this idea because we cared for Cooper like our real child. We are planning and preparing to have a real child.” They continued: “What we have achieved in the last 18 months is We really developed our ability to be parents. Whether it is learning, studying, experiencing the feeling of being possessed by this creature. and the feeling of love that overflows my heart for it as well.
For people ages 20-36, petting these furry creatures is more than just their adorable Phone Number List companions. But it was like their first child. Not long ago, a business agency named " Gale " is an agency company that is Marketing and business consultants have done research and found that 44% of Millennials own pets. Use their animal husbandry skills in training to prepare for raising their real children in the future. 21% of the total raised for the reasons mentioned above. The remaining 23% viewed these reasons as only minor reasons for deciding to raise animals. and The Washington Post , which is the largest American newspaper company in the world. It was reported last year that three-quarters of all Americans in their 30s own a dog, and more than half own a cat. Marketers recognize Millennials' changing views on pets And they let us know. What they are looking for and want to get from the brand There are 3 main points: Brands must adapt to consumer behavior, selecting and offering things that meet their needs.
Must provide comfort and must be of quality. Pet brands must offer something that meets their needs. Mollie McGil, 26, and Patrick Sullivan, 29, are proud parents to Cooper (their dog). to holding a party to celebrate success On the occasion that Cooper is able to follow certain commands. “Every decision we make, Cooper is a part of,” they wrote in an email to Adweek. “We consider its heart. always before our hearts And we never look at it as just a dog. Or look at raising Cooper as just a temporary event in life.” “We had this idea because we cared for Cooper like our real child. We are planning and preparing to have a real child.” They continued: “What we have achieved in the last 18 months is We really developed our ability to be parents. Whether it is learning, studying, experiencing the feeling of being possessed by this creature. and the feeling of love that overflows my heart for it as well.