Post by account_disabled on Feb 18, 2024 1:11:22 GMT -6
It can however be the 10% that leads to an 80% increase in your results – so give it a try! 5. Do You Only Send One Single Email? No matter what industry you’re in, 9 times out of 10 you’re not sending enough emails! A SaaS business that sends one welcome email? Missing out on conversions. An eCommerce store that sends just one cart abandonment email? Missing out on conversions. A blog that sends a single campaign to introduce their area of expertise? Missing out on conversions. It’s easy to tauntaunume that sending more email means sending spam but this is rarely the case.
If you have your customers’ permission and a focus on valuable Buy TG Database concert you should embrace series campaigns to increase your conversions. Rules of thumb: Focus on education whenever you can. Send up to 3 emails per week, spaced a few days apart. Link your emails together: build momentum. When you nail series campaigns, here are the sorts of results you can achieve. In this example you’ll notice that Kareem’s open rates climb with every email he sends and, by the last, the click-rate has soared to 25%. Imagine if Kareem had sent just a single email! Lifecycle Email Marketing Example Kareem used this tactic to educate customers about his area of expertise and increase trial .
For an entirely different example, Amazon are the masters of series campaigns. Take a look at the emails one customer received after searching for DVDs: Amazon Email Marketing DVD Each email will be different, some featuring specific offers based on what the customer browsed: …and others featuring educational content: amazon lifecycle email campaign Click for full-size image If you want to learn how you can structure better series campaigns then tomorrow’s webinar is for you: we’ll be going over how to use targeted landing page to capture engaged leads and what a series of educational emails can mean for your conversions. So there you have it: 5 things that you should avoid if you want to maximize your email marketing conversions.
If you have your customers’ permission and a focus on valuable Buy TG Database concert you should embrace series campaigns to increase your conversions. Rules of thumb: Focus on education whenever you can. Send up to 3 emails per week, spaced a few days apart. Link your emails together: build momentum. When you nail series campaigns, here are the sorts of results you can achieve. In this example you’ll notice that Kareem’s open rates climb with every email he sends and, by the last, the click-rate has soared to 25%. Imagine if Kareem had sent just a single email! Lifecycle Email Marketing Example Kareem used this tactic to educate customers about his area of expertise and increase trial .
For an entirely different example, Amazon are the masters of series campaigns. Take a look at the emails one customer received after searching for DVDs: Amazon Email Marketing DVD Each email will be different, some featuring specific offers based on what the customer browsed: …and others featuring educational content: amazon lifecycle email campaign Click for full-size image If you want to learn how you can structure better series campaigns then tomorrow’s webinar is for you: we’ll be going over how to use targeted landing page to capture engaged leads and what a series of educational emails can mean for your conversions. So there you have it: 5 things that you should avoid if you want to maximize your email marketing conversions.